Business news publisher Bloomberg Media has hired a digital media chief Christine Cook as reported by its chief revenue officer Mark Stenberg Adweek.
Stenberg reports. Cook fills a position that has been vacant since 2019, when Keith A. After the departure of Grossman and Paul Kane before him. Cook begins the role on March 20.
“Having spent most of my career supporting journalism with advertising and innovation, I am inspired by Bloomberg Media’s commitment to global business journalism that matches technology and innovation to reach its customers,” said Cook.
“In that role, Cook will oversee advertising revenue across all Bloomberg Media platforms, including digital, digital video, linear TV, audio, events, specialty content, print and programmatic revenue.”
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